A New Kind of Arts School
The Elsa M. Murray School of Performing Arts uses a unique business model that blends a primary, virtual-type “campus” that connects artists and instructors, along side a secondary, more traditional, on-site instruction. This duality is also reflected in the training philosophy, incorporating both classical training techniques with a modern, modularized curriculum that tailors itself to the artist.
Logo and Color Palette
The logo incorporates each of the artistic disciplines and uses bands of color to emphasize the school’s modern, modular training approach. The color palette incorporates natural, organic colors (complementing the artistic form) that are evocative and inspire passion.